Puls & Pause
First floor · Web design

A website that gets found.

Looking good isn’t enough. A good website is fast, accessible, legally sound and answers the questions your customers ask Google. We deliver all of it, at a fixed price.

What a good website has to do today

BE FOUNDCopy that answers questionsEvery important service gets its own page with a clear headline, description and FAQ. Plus structured data, sitemap and Search Console.
FASTGood Core Web VitalsLargest element loaded in under 2.5 s, response to clicks under 200 ms, nothing jumps. Measured on mobile, not just desktop.
ACCESSIBLEUsable by everyoneGood contrast, keyboard navigation, image descriptions, clear language. Mandatory for many shops and booking sites, good for everyone.
CONVINCEA clear next stepEvery page leads to an action: call, enquire, book. No detours and no endless forms.

Privacy and accessibility built in from the start

NO COOKIE BANNERBecause we don’t trackYou only need a banner if you access the device without necessity, e.g. for ad tracking (§ 25 TDDDG). Our analytics works without cookies.
LOCAL FONTSNo warning-letter trapSince the Munich Regional Court ruling of 20 Jan 2022 (3 O 17493/20), loading Google Fonts can be costly. We always host fonts locally.
ACCESSIBLEUsable by everyoneSince 28 June 2025 Germany’s Accessibility Act applies to many online services for consumers, with fines of up to €100,000. We build accessibly, even if you are exempt as a micro-enterprise.
MANDATORY INFOImprint and privacyAn imprint under § 5 DDG (no longer TMG) and a privacy policy that matches what the site really does.

Two examples from the workshop

ligaroo.deExplaining something newAn app to try right on the page, price calculator, guides. 95 to 99 in Lighthouse on mobile, no cookie banner.Visit →
pulsundpause.deA home page to exploreA house with rooms instead of menus, day and evening, a camera move into every subpage, bilingual.To the home page →

How a project works

  1. STEP 1 · DAY 1

    Conversation

    30 minutes: goals, audience, scope, budget. Free of charge.

  2. STEP 2 · WEEK 1

    Fixed-price quote

    In writing, with scope, milestones and date.

  3. STEP 3 · WEEK 2–3

    Clickable draft

    Not a static mock-up, but a page you can click through.

  4. STEP 4

    Build and launch

    Copy, images, technology, measurements checked, live.

  5. AFTERWARDS

    Care

    If you like, we stay on it: updates, content, analytics.

What it costs

Websitefrom €2,400net, €2,856 incl. VATHome page and subpages, design, copy and Google basics
Relaunchfrom €1,800net, €2,142 incl. VATYour existing site, faster, better looking and legally sound
Carefrom €89 a monthnet, €105.91 incl. VATUpdates, new content and cookie-free analytics

A fixed price after our conversation. The prices above are starting prices. After the first conversation you get a written quote with a fixed price, no surprises. All prices net plus 19% German VAT, the price including VAT is shown below each one. For comparison: a business website with 5 to 10 pages usually costs around €800 to €3,000 with freelancers and around €2,000 to €8,000 with agencies. Agency apps often cost five figures.

Web design FAQ

What does a website cost?
With us from €2,400 net for a business website with home page and subpages, including design, copy and Google basics. On the market prices range from around €800 with freelancers to well over €8,000 with agencies.
Does Germany’s Accessibility Act apply to my website?
Since 28 June 2025 it mainly applies to websites through which consumers conclude contracts, such as shops or online bookings. Micro-enterprises with fewer than 10 employees and no more than €2 million turnover are exempt for services. Pure information sites are usually not covered. We build accessibly anyway. If in doubt, get legal advice for your case.
Do I need a cookie banner?
Only if the site accesses the device without necessity, for example for tracking or ads. Without tracking, a note in the privacy policy is enough.
Can I update content myself?
Yes. We set it up to suit you: either you edit texts yourself, or you send us changes and we make them as part of the care plan.
Does a fast site help with Google?
Yes, but it’s no magic bullet. Google recommends good Core Web Vitals; good content remains decisive. We deliver both: speed and copy that answers questions.
What does a relaunch cost, and will I keep my rankings?
A relaunch starts at €1,800 net. We redirect old addresses cleanly to the new ones so your rankings are preserved.
Do you write the copy too?
Yes. Copy that sells and gets found on Google is part of the offer.
What must go in a German imprint?
Name, address for service, contact and, depending on the legal form, register and VAT ID, under § 5 DDG. Old references to the TMG should be replaced.

Discuss a digital project

We reply within two working days. We only use your details for your request. More in our privacy policy (German).

Workshop services (websites, apps, portals, automation, brand and design) are provided by Andreas Fritsch, c/o POSTFLEX PFX-162-469, Emsdettener Straße 10, 48268 Greven, Germany. Full details in the legal notice.